​Furla Watches FW22 Campaign

FURLA’s FW22 global campaign is a bold, Gen Z–focused story of color, movement and joy. The imagery mixes minimalism with avant-garde, using repetition, unexpected compositions and almost surreal scenes to create a cinematic feel. For the watches, I wanted them to move with the same energy as the dancers - dynamic, playful and full of agility. We captured over a thousand watch images, which I then hand‑composited into each final layout to build this vibrant, multi-layered visual world.